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Facebook introduces Reactions: The Dislike Button Alternative with Empathetic...
Facebook is introducing a new way to engage with posts, named “Reactions”, featuring a range of empathetic emoji, replacing the need for the coveted “dislike” button. Essentially, “Reactions” are a...
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Responsive Web Design vs Apps for Mobiles: Which is Best for Your Business
Apps have been a part of our daily lives for a few years now, and you may have people asking why your business doesn’t have an app. But does your business really need an app, or could a responsive web...
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Ecommerce Trends 2016: What to Watch Out For in Web Design and Digital Marketing
Ecommerce is always changing, and there’s no doubt 2016 is bringing a whole host of new trends in web design and digital marketing. Forrester claims that by 2016, consumers will spend $327 billion per...
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Facebook Search Now Searches All 2 Trillion Public Posts
Facebook has announced an enhancement to the search feature, allowing Facebook users to search for any of the 2 trillion public posts that exist on the network. Facebook’s new and improved search will...
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Kentico Content Management System is used by 15% of Global Fortune 500...
Kentico Software has announced that its content management system is being used by 74 of the Global Fortune 500 organisations. The Global Fortune 500 include the world’s 500 largest corporations, as...
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B2B Digital Marketing Strategy Ideas for 2016
B2B digital marketing can be a little tougher than B2C, but what is for sure is that a digital marketing strategy is essential to any successful campaign. But what digital marketing strategy trends and...
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Facebook Live adds Subscribe Button to compete with Periscope
Facebook recently introduced a new live video feature available to public figures such as celebrities and journalists. Named “Facebook Live”, it now has a new subscribe button in order to encourage...
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Digital Marketing Glossary: A Guide to Important Terms
Digital marketing is expanding rapidly, and consists of many new practices and methods, which brings new and important terms. So we thought a digital marketing glossary which acts as a guide to common...
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Top 2016 Digital Marketing Trends to Watch
Digital marketing continues to evolve, and there are a number of new trends set to hit in 2016. But what can we expect, and how can marketers ensure they stay on the cutting edge of engaging with...
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Mobile Ecommerce Statistics That Prove It’s Time To Go Responsive in 2016
Ecommerce continues to evolve year upon year, with statistics showing customers shopping on more devices than ever. In 2016, mobile ecommerce has never been more important, and if you haven’t already...
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Common SEO Myths and Misconceptions to Forget About
SEO remains a fairly intricate and complicated digital marketing realm, and subsequently there are still a number of common SEO myths and misconceptions that float around the web. So we’ve addressed...
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Google announces Smart Goals in Analytics for Optimised AdWords Campaigns
Google recently announced a new feature for Analytics and AdWords called Smart Goals, which aims to help businesses that currently do not have a way to measure conversions. As any business knows, a key...
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Google’s Year in Search 2015: Popular UK Searches and Global Data
Google has continued the 15 year-long tradition of releasing its Year in Search data into 2015, compiling a list of all the most popular search terms people from around the globe, and the UK, have been...
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Digital Marketing Resolutions: Post-Holiday Tips and Ideas for 2016
Each year the build-up to Christmas is extraordinary, with retail and ecommerce stores making the most of the holiday season. But like every year, it comes and goes faster than you realise – but how...
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What Twitter’s Character Extension Means for Digital Marketers
Twitter is set to extend the 140-character Tweet limit at the end of Q1, reportedly stretching to an extraordinary 10,000 characters. This would be a huge and almost absurd change, so how will this...
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Panda Algorithm Now Part of Google’s Core Ranking Signals for SEO
The first real SEO news of 2016 is that Google’s Panda algorithm has now become part of Google’s core ranking signals, rather than the previous Panda updates rolling out by itself. The Google Panda...
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UK Retail Figures for Christmas 2015 Show Ecommerce Growth
As 2016 kicks off a new year, new UK retail and online sales figures from 2015 and Christmas are rolling in from some of the major high-street names. This new data shows a number of common trends,...
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11 Web Design Trends and Future Features for 2016
Another year passes, and 2016 is here, bringing another host of web design trends that will prove popular over the coming months. 2015 saw mobile traffic overtake the desktop, and Google deemed...
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Google Pushes HTTPS Encryption as Chrome Flags Unsecure Sites
It’s no secret that Google wants secure websites across the entirety of the internet – and the next step towards making this is a reality has begun. Google announced that in the future, the Chrome...
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Content Marketing Trends to Watch In 2016
Content marketing has been called “the only form of marketing left” – and in some respects, this is still true in 2016. Whatever you’re attempting to market online, content is a pivotal part of the...
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